The Sacramento Kings’ home arena is called the Golden 1 Center, but it is also referred to as “The Beam” due to its distinctive roof structure.
Up until this season, the Beam solely was the unique architectural feature of the Golden 1 Center that extends from the arena’s facade out into the surrounding plaza. It consists of a series of steel beams that curve upwards and form a dramatic canopy over the entrance to the arena.
But at the start of this season, the Sacramento Kings have made the beam something very special that has since become a part of the franchise’s identity.
Whenever the Kings win a game, whether that be at home, or on the road, it is ‘Light the Beam’ time in Sacramento. The “Light the Beam” event has since become a popular tradition in Sacramento and is attended by many fans of the Sacramento Kings.
The Kings, who already have secured a play-in-spot at worst, are currently on track to make the playoffs for the first time in 16 years – the longest drought in any of the big leagues – they also are able to call a 45+ win season their own, for the first time in 18 years. Their new Beam culture has definitely helped to team to have its best season in well over a decade.
Yesterday, during the Kings’ win over the Utah Jazz, Kings Mascot Slamson converted the other NBA team’s mascots to the religion of the beam. This is hilarious!