In a new commercial, Nike and Memphis Grizzlies star Ja Morant have teamed up to deliver a message of resilience and determination. The commercial, titled “When I’m Hit, I Always Get Up,” showcases Morant’s journey through adversity, both on and off the court.
The ad opens with a montage of Morant facing various challenges, from intense training sessions to tough moments during games. As the visuals unfold, Morant’s voiceover narrates his unyielding spirit:
“When I’m hit, I always get up.”
This simple yet profound statement encapsulates the essence of Morant’s career and personal philosophy.
Throughout the commercial, viewers are reminded of Morant’s rise to NBA stardom. From his days at Murray State to becoming a key player for the Grizzlies, Morant’s journey has been anything but easy. The commercial highlights his ability to overcome obstacles, whether it’s recovering from injuries or facing criticism.
Ja Morant’s new Nike commercial
“When I’m hit, I always Get Up.” 🔥pic.twitter.com/ywEcANpUzb
— NBACentral (@TheDunkCentral) September 29, 2024
