Photo Credit: Aaron Gash/AP

The Bidding War Has Ended; Giannis Antetokounmpo Signs Deal With Nike

Giannis not only has become one of the best players in this league, his advertising value also has exploded. Antetokounmpo’s rookie footwear and apparel endorsement contract with Nike has ended.

And thus began the bidding war for the Greek Freak’s next shoe deal.

Remember when Adidas sent Antetokounmpo a truck filled with sneakers, including Yeezys?

It looks like adidas brought @Giannis_An34 a truck full of sneakers. 👀 pic.twitter.com/pdOkw9TWxF

— B/R Kicks (@brkicks) September 20, 2017

Now, the bidding war is over. Giannis Antetokounmpo has signed a multi-year deal with Nike. While the exact contract terms are yet to be publically announced, it is certain that this new endorsment deal is worth much more than the previous rookie contract, of which Giannis only made $25,000 a year.

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